E-commerce Sales Objections & Solutions

Wondering why your sales numbers are not increasing and you are not achieving higher quotas – despite good quality products and active online stores? You may have already resorted to all sorts of promotions to sell your products. Chances are, you may have not been handling what we call ‘sales objections’ or the failure of customers to proceed with the … Read More

Importance of scheduling content posts

It really is a no-brainer to understand why scheduling is important especially for individuals that move from one task to another as it helps cover all to-do-lists for a hectic day. Scheduling in general helps us work faster and more efficiently through our daily tasks, which is why it is now being used not only in the  administrative side of … Read More

Finding the Right Website Font

Designing a website is getting all these different elements such as colour scheme, logo, navigation, layout and text design to fit into one logical, compact and well-balanced unity. Website fonts are essential elements of your website design. Make it too simple and bland, you might discourage visitors in your website, make it too fancy, might overwhelm them. That’s why, when … Read More

Common Mobile App Errors & Fixes

Just like any other project, building a successful mobile app for your business can be a daunting task. If one doesn’t take mobile app development seriously, it could lead to bad outcomes which will cause your business to suffer. What’s in a mobile app anyway and why is this creating a buzz for businesses? Mobile apps when developed appropriately can … Read More

Progressive Web App Benefits

The web has come a long way, especially in the past decade. Today the web platform features parity with native application capabilities, just without the app store hassles so many businesses complain about.  Instead of outsourcing your success to Apple, Google or Microsoft, a progressive web application puts you in charge of your ability to reach your audience, reengage them … Read More

Branding & Website Colours

It takes a lot of hard work in order to build a brand. The same requires accuracy, creativity and sustainability because the end goal is for visitors to appreciate your brand. It is undeniable that imagery is what drives visitors’ attention. However putting up the most visually compelling and engaging imagery requires understanding the basic principles of branding colours. Essentially, … Read More

Imagery for Website Conversions

While a picture is known to paint a thousand words, it  can  either make or break your website. In order for your website to live up to its purpose, it has to place your brand where people recognize and will  boost your conversion rates. It is imperative to strategize in finding the right imagery for your website to entice your … Read More

Business Password Management

Whether it is working remotely or onsite, the necessity of using digital tools and applications among team members in an organisation is undeniable. Having said this, a team member may have more than one tool or application used by the organisation which means multiple usernames and passwords to remember and memorise. Furthermore, not only is it incumbent upon the team … Read More

Importance of SSL Certificates

In this digital age, where almost every essential activity is done online from connecting with friends, buying products, online banking up to streaming your favourite videos, it is an absolute must and non-negotiable to be secured in the sites that we all visit. What exactly is SSL and why should I consider investing in it? Security Sockets Lock (SSL) is … Read More

Benefits of Staff Website Portals

It is not uncommon for businesses to have employee portals built to smoothen the process inside their organisation. Employee portal is an essential platform which operates as an intranet connecting all employees in an organisation. The main goals of establishing an employee portal include a well-organised workflow and employee engagement. An effective website portal must contain all the relevant elements … Read More